First, who doesn’t love a warm Frosted Brown Sugar Cinnamon Pop-Tart? Alas, I digress. Back to the topic at hand, what is a Pop-Tart agent? Whenever there is a hot seller’s market, as it has been the last few years in Vermont, buyers are eager to run out and see property. This means that a buyer would call an agent, and the agent would pop up at the front door to let the buyer into the house, thus the practice of “popping up” to show a house morphed into a “Pop-Tart” showing as Pop-Tarts, well, you know, pop out of the toaster when ready.
Today, the Pop-Tart or pop-up scenario is a bit more complicated. Due to a proposed lawsuit settlement with the National Association of Realtors (NAR), real estate agents must have a signed Buyer Representation Agreement before touring properties. This ensures transparency as to how buyer’s agents are paid and your choices as a consumer. You can opt “not” to hire a buyer’s agent to represent you in a purchase and that involves dealing with the seller’s agent, who is not looking out for your best interest in the deal.
Why do you need a buyer’s agent? Basically, a buyer’s agent is your key to your success in the buying process. A good buyer’s agent provides access, advice, and expert negotiation to help you reach your goal – buying a home.
For a more detailed explanation reach out – we’re always happy to hear from you and want to make sure you have the best home buying or selling experience possible.
If you’ve been following the mainstream media you may have read that Sellers are no longer required to pay Buyer’s Agents. It’s an interesting headline unless you are in the real estate business and know that Sellers never were required to pay Buyer’s Agents, but that’s another blog.
Did you know that when you contact random real estate agents they are “not” working for you? While they may be friendly and accommodating, they do not have your best interest in mind. Until you sign a contract with a real estate brokerage firm you are an unrepresented buyer. While there is no requirement that you engage a professional to represent you in the purchase of a property you may get weary of not having “one” real estate agent as your fiduciary, someone to put your interests first. Here are three reasons to hire a Buyer’s Agent:
Vermont is small, our population hovers around 620,000. Yes, that’s the whole state – men, women, children. We have never had a housing “boom” like other states. Demand for housing has outstripped our supply over the last few years. In certain price ranges there are perhaps 40 – 50 buyers looking at the same house.
Let’s face it, there are plenty of Realtors out there. They are in your book club, your networking club, at your gym, and at the dog parks. Realtors wear vests, coats, and even dog leashes emblazoned with their brokerage logo. And, if you even mention “moving” at a Starbucks be assured that there is a Realtor lurking at the next table.
Every once in a while a seller client will ask, “Why aren’t you ever showing my house?” It’s a very good question. Shouldn’t the seller’s real estate agent, the one who listed the house, the one whose sign is in the front lawn, be the agent that shows the house the most? Just a common sense, right? Actually there are 3 reasons why your listing agent isn’t the one showing your house.
As state regulations on the real estate industry evolved it became part of real estate law to recognize that buyers may need protection in the real estate industry. In today’s real estate world most of the activity occurs on the internet. Real estate agents “buy” leads. When a prospective buyer finds your house on a website the inquiry to show the house goes to an agent “other” than your listing agent. As listing agents, we make sure that we promote our listings to all real estate agents, our friends, past and current clients.
1. The “Premiere Agent” on Zillow has paid to be in that #1 position. Many agents pay third party search engines to pop up at the top of the list of real estate agents in your area. This truth extends to Realtor.com, Trulia.com and Yelp.com. Many times, your top local real estate experts who provide exceptional service and results stay in business through repeat clients, past client referrals, and general “word-of-mouth” networks. Ask your colleagues, friends and family who they recommend before jumping on the internet to look for an agent.
3. Internet sites that promote “We will match you with a Top Agent” usually send your information to several agents that have signed up for that websites services. These agents scramble to be the “first” to contact you and the agents pay a hefty “finder” fee to the service.
Do you need to hire a “specialist” or do you need a “general practitioner” when assessing the best real estate agent when you are looking to jump into the real estate market as a buyer or seller?


Once I know what you are looking for, I can “edit” the list of potential homes and hone in quickly on prime candidates. After we see a few houses together I will be able to figure out what will be ideal. What does that mean to you? It means you can relax. Don’t jump every time Zillow sends a notification. While it may meet your Zillow criteria, it may not meet your other wants and needs.