Every once in a while a seller client will ask, “Why aren’t you ever showing my house?” It’s a very good question. Shouldn’t the seller’s real estate agent, the one who listed the house, the one whose sign is in the front lawn, be the agent that shows the house the most? Just a common sense, right? Actually there are 3 reasons why your listing agent isn’t the one showing your house.
1. Buyers are represented by Buyer’s Agents who represent the buyer, not the seller in the transaction.
2. Your listing agent may get inquiries on your property, but when the buyer finds out that the listing agent can’t represent them in the transaction they seek out a Buyer’s Agent.
3. The listing agent’s marketing is reaching buyers who are just entering the market and will eventually sign up with a Buyer’s Agent.
Over the last few decades Buyer’s Agents have been able to represent buyers in many markets. Years ago, all agents where agents of the Seller. No agents were looking out for the buyers.
As state regulations on the real estate industry evolved it became part of real estate law to recognize that buyers may need protection in the real estate industry. In today’s real estate world most of the activity occurs on the internet. Real estate agents “buy” leads. When a prospective buyer finds your house on a website the inquiry to show the house goes to an agent “other” than your listing agent. As listing agents, we make sure that we promote our listings to all real estate agents, our friends, past and current clients.
When there is a request for a showing we make sure that the “showing agent or buyer’s agent” knows all of the features and amenities of your property to show it in its best light.
We are obsessed with lists. The top five places to camp in Vermont. The best ice cream in the area. Budget-friendly design secrets from the pros. So, when Keller Williams Realty was named in the Forbes magazine list of “The Ten Happiest Companies to Work for in 2018,” we were intrigued.
Modern offices, lunch room, meeting spaces and conference rooms. You need to visit our South Burlington office to understand. Let’s just say we have views of the Mount Mansfield Green Mountain range and a lunch room with two refrigerators. Oh, and if you come in when it is dark the lights automatically turn on as you enter the building.
Are you looking for a house or a home? This question seems redundant. Is there a distinct difference between a house and a home? Houses exist everywhere, they are easy to find. Finding a home is more elusive.
When it’s time to change your physical location, or move to a new house, many real estate agents will engage you in a “Buyer Consultation.” Notes from this meeting include your wants, needs, and wishes for your new house. Most of the time, this involves the components or features of a house. For example, small yard, space for a garden, privacy, flat driveway, ½ bath on first level, walk-out basement, two-car garage, pool, etc. Most important, though, is your preferred location. Discussions about location involve a particular lifestyle that will, eventually, lead to finding a home. Another conversation follows involving personal questions. These are lifestyle questions, which, may sound intrusive or prying, but this is what I need to know to help you find a home. To assist in this quest for a change in location, there is a need to assess your lifestyle. Hence, the need to tell me about yourself. From parrots to parties, please “tell all.” No need to feel self-conscious as I am not judging you, just trying to help you find a home. Include your preferred forms of recreation, shopping, eating, traveling, exercising, etc.
If you’re still skeptical, watch one of my favorite HGTV shows, Love It or List It. A simple premise of “should we stay or should we go?” The “Love It” portion involves designer Hilary. “List It” features David a real estate agent. While it may seem counterintuitive for me to cheer for the “Love It” part of the show, let me explain. David finds them a physical house that seems to meet their expressed need to move. Yet, the physical house that he finds does not meet their lifestyle needs. Either the commute is too long, the schools have changed, they are no longer near their favorite gym, restaurant, juice bar. In the end, the talented Hilary has revamped their living space to make it truly a “love it” and the place that they call “home.” In conclusion, the perfect house may not be the perfect home.
Hit the refresh button on your entry. If your front entry is looking a little tired and offers no curb appeal, it’s time to freshen things up. A welcoming entrance will improve the whole house and it’s easy to create. Add a fresh coat of paint and new hardware to your front door – switch out old brass hardware for oil-rubbed bronze. Choose some sleek house numbers to add to the door or next to the door. A few brightly colored plants and a new welcome mat will add some life to the entry.
Upgrade the bathroom. Since it’s typically one of the smaller rooms in your home, the bath is a great area to upgrade, and a little will go a long way. You can choose some more expensive finishes in this space because it is so small. If you’ve had your eye on some marble tile, splurge on the small bathroom floor. Replacing the vanity will completely change the look of the room – you can find simple, single sink vanities for under $500, but will likely have to spend more for double vanities. Upgrade your shower head for a touch of luxury that will make you want to get out of bed.
Bundle up! It’s that time of the year again. Many people move to Vermont every year for our quality of life. We are fortunate to live here, in Northern New England, as our weather and seasons are perpetually changing. If you have lived here for a while then you are familiar with an old New England adage, “If you don’t like the weather then wait a minute and it will change.”
Curb appeal – The exterior appearance of your home should entice buyers to come in and see more, so keep it neat and tidy. Make sure to mow the lawn, trim the bushes, weed the flower beds, and add a new layer of mulch to really freshen up the landscape. Add some flowers or plants in colorful pots to the porch and dress up the front door with a seasonal wreath to add warmth and a ‘welcome’ vibe.
Light it up – Clean all of the windows to let the light shine in! If you have heavy drapery that blocks the light, opt for a lighter or sheer curtain to ensure light fills the room, or remove the drapery all together. Make sure all of the light fixtures have working bulbs, and all at a similar wattage so that they all glow evenly.
1. The “Premiere Agent” on Zillow has paid to be in that #1 position. Many agents pay third party search engines to pop up at the top of the list of real estate agents in your area. This truth extends to Realtor.com, Trulia.com and Yelp.com. Many times, your top local real estate experts who provide exceptional service and results stay in business through repeat clients, past client referrals, and general “word-of-mouth” networks. Ask your colleagues, friends and family who they recommend before jumping on the internet to look for an agent.
3. Internet sites that promote “We will match you with a Top Agent” usually send your information to several agents that have signed up for that websites services. These agents scramble to be the “first” to contact you and the agents pay a hefty “finder” fee to the service.
But, does the real estate market slow down in the fall? How about winter? Years ago, real estate was more of a “seasonal” business, and, in some parts of the country it still is. Real estate market statistics are useless unless you see a “seasonally adjusted” number along with the monthly charts.
The Weaver Team 